by Erick Mott
Now here's a free webinar to plug into if you're a marketing, sales or service professional looking to learn more about how to optimize outbound email. FYI, email is still the #1 digital channel to engage, influence, and transact with prospects, customers and partners. Guest speakers include Shar VanBoskirk, senior analyst at Forrester Research; Derek Harding, CEO at Innovyx; and JF Sullivan, vice president at Habeas.
Staying competitive with email has never been more difficult. Further, the landscape for available service providers to help with this challenge grows increasingly crowded. Discussion topics include:
- What do consumers really think about email?
- How can ESPs (email service providers) help?
- What makes a good provider, and how should you measure success?
- What’s the connection between ESPs and reputation services?
- How much are marketers spending on email marketing today?
- How big will email marketing grow over the next five years?
Register to access this ~60 minute webinar (recorded live on Monday October 1st, 11:00 AM PDT). You'll also be able to download a rich presentation including research from Shar's collection of insight.
Your comments, ideas and links?
